Target Category

Ad Units

468x60

728x90

120x600

300x250

Pop Under

Run of Network

$1.00

$1.25

$1.50

$1.75

$4.00

Arts & Humanities

$1.50

$2.00

$2.00

$2.25

$5.50

Autos, Boats & Planes

$1.50

$2.00

$2.00

$2.25

$5.50

Business

$2.00

$2.50

$2.50

$2.75

$6.00

Careers & Education

$1.50

$2.00

$2.00

$2.25

$5.50

Comics & Humor

$2.50

$3.50

$3.50

$3.75

$6.50

Computers & Software

$2.00

$2.50

$2.50

$2.75

$6.00

Culture & Society

$2.00

$2.50

$2.50

$2.75

$6.00

Dating & Social Networking

$2.00

$2.50

$2.50

$2.75

$6.00

Entertainment

$1.50

$2.00

$2.00

$2.25

$5.50

Family & Living

$2.00

$2.50

$2.50

$2.75

$6.00

Games

$1.50

$2.00

$2.00

$2.25

$5.50

Health & Fitness

$3.50

$4.50

$4.50

$5.00

$7.00

Hobbies & Interests

$1.50

$2.00

$2.00

$2.25

$5.50

Home & Garden

$2.50

$3.50

$3.50

$3.75

$6.50

Internet & Search

$2.00

$2.50

$2.50

$2.75

$6.00

Lifestyle

$2.00

$2.50

$2.50

$2.75

$6.00

Money & Investment

$2.50

$3.50

$3.50

$3.75

$7.00

Movies & Television

$2.00

$2.50

$2.50

$2.75

$6.00

Music & Radio

$2.00

$2.50

$2.50

$2.75

$6.00

News & Reference

$3.00

$4.00

$4.00

$4.25

$6.75

Personal Finance

$2.50

$3.50

$3.50

$3.75

$7.00

Pets

$1.50

$2.00

$2.00

$2.25

$5.50

Real Estate

$2.50

$3.50

$3.50

$3.75

$7.00

Retail Goods & Services

$1.50

$2.00

$2.00

$2.25

$5.50

Science, Nature & Tech

$2.00

$2.50

$2.50

$2.75

$6.00

Sports & Recreation

$3.50

$4.50

$4.50

$5.00

$7.00

Travel & Leisure

$2.00

$2.50

$2.50

$2.75

$6.00

The above rates are on a Cost per thousand (CPM) impression bases. Please note that the rates above are estimates and actual rates will vary based on volume and targeting of the campaign.